SOCIAL MEDIA MARKETING STRATEGY
Company was looking to grow their client list in a specific niche, creative entrepreneurs, but was struggling to reach them and overwhelmed by crafting a marketing plan internally. The goal was to start marketing where the quickest gains would be made and add additional marketing outlets over time.
Within the first month following action plan, Instagram aesthetic (including custom styled stock photography) and strategy were completely overhauled, bi-weekly email newsletters were being sent. Multiple webinar opportunities and guest blog post opportunities were presented to her.